A crowd with their hands up at a gig, under stage lights

Event discovery is broken. We’re fixing it.

How many times have you not found out about something until after it happened?

Your weekEvery Monday
THU5Gogi: The StudioYou follow Gogi
FRI6Trad session, Cathedral QuarterFolk, like the ones you save
SAT7LankumSounds like Lisa O’Neill, who you saved

Photo from Pexels

Even the best place to look misses 3 in 4.

One week in Belfast, we counted 316 events. No single site listed more than about a quarter of them.

  1. NowScatteredFacebook events, Instagram stories, posters, group chats. Finding out is detective work.
    YodayIn one placeWe go out and find it: venues, promoters, festival programmes, socials, the lot.
  2. NowShops, not guidesTicket sites show what they sell. Feeds show what keeps you scrolling.
    YodayYour tasteYou teach it what you’d go to, and what’s not your thing.
  3. Now“Recommended for you”No idea why. Maybe someone paid to boost it.
    YodayA real reason“You follow Gogi.” Never a vague “recommended for you”.
  4. NowPaid to be seenBoosted posts and featured slots, so the biggest budget wins.
    YodayCan’t be boughtNobody pays their way into your picks. Not now, not ever.
  5. NowFind out after“Were you at that?” You didn’t know it was on.
    YodayKnow on MondayYour week in your inbox, before the tickets go.

Taste is personal. So teach it.

A trad session in a back bar, or a warehouse rave till 3? Only you know. A few minutes to start, a tap here and there, and the more you teach it, the less you miss. Everything it learns is on one page, and you can undo any of it.

Promoters: put it on Yoday first.

It’s free, takes a few minutes, and goes in front of the people whose taste it fits. Forgot? We’ll probably find it anyway: claim it and fix what we got wrong. Nothing anyone pays moves anyone up.

Add an event

Stop finding out after.

Built in Belfast, for the people who live here. Belfast and Northern Ireland first, and wherever we go next, always local.

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Know something that’s on?

We’re not magicians. We’ll miss some.

Tell us, or put it on Yoday yourself. The more of us adding what’s on, the less any of us miss.

Tell us